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For centuries, Moroccan women have used organic argan oil to protect, nourish and enhance the quality of their skin. In 2007, founder Katherine L'Heureux personally experienced the benefits of this multipurpose oil during an extended journey through the Moroccan desert. Amazed at the results on her own skin, she brought back the rare oil, encouraging friends and family to put it on their faces, hair and bodies. Through this simple gift, Katharine had found a way to connect women across the world through a shared beauty ritual.